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Affiliate marketing events Africa hosts are growing fast, and 2027 is shaping up to be a landmark year. Africa is one of the last big frontier markets for iGaming and sports betting, with young, mobile first audiences and operators racing to enter new territories. From Cape Town to Botswana and East Africa, the affiliate marketing events Africa has on the calendar give you early access to markets before they get crowded. Here is the calendar, with every event name linking to its registration page.
Why Africa matters for affiliates
Africa combines huge mobile penetration with sports betting demand that keeps climbing. Many countries are still opening up, which means fresh offers, hungry operators and far less competition than mature Western markets. For affiliates who move early, the upside is significant.
Affiliate marketing events Africa 2027 calendar
| Dates | Event | Location | Type | Focus |
|---|---|---|---|---|
| 15-17 Feb 2027 | SiGMA Africa 2027 | Cape Town, South Africa | conference/expo | African iGaming, tech and affiliate summit |
| 15-18 Feb 2027 | BiG Africa Summit 2027 | Gaborone, Botswana | conference/expo | Southern African betting and gaming market |
| 21-23 Apr 2027 | Sports Betting East Africa+ 2027 | East Africa (TBC) | conference/expo | East African sports betting, payments and affiliates |
Here are the main affiliate marketing events Africa has lined up for 2027, spanning Southern and East Africa. Click any event name to open its official registration page.
African events by region
Southern Africa leads the calendar, with South Africa and Botswana hosting the biggest shows. East Africa is the fast rising second hub, driven by strong sports betting markets, while West and North Africa add regional summits through the year.
Which verticals dominate
Sports betting is by far the biggest vertical at African events, reflecting the continent wide love of football and mobile betting. Casino and iGaming come next, followed by lottery and the payments and fintech firms that make it all work.
How to plan an Africa trip
February is the anchor month, since SiGMA Africa in Cape Town and BiG Africa Summit in Gaborone fall in the same window. Cluster your travel around those dates, then add the East Africa show in April if betting is your focus. Sort visas and local logistics early.
Tips to get the most from each event
Book meetings before you travel, bring a clear one line pitch about your traffic and geos, and prioritise the evening events where deals get made. Our preparation guide and networking tips apply just as well in Africa.
See the full worldwide list in our 2027 events calendar, and compare the top shows in our best affiliate marketing conferences guide. For a market primer, see online gambling.
Frequently Asked Questions
What is the biggest affiliate event in Africa?
SiGMA Africa in Cape Town is the largest iGaming and affiliate summit on the continent, drawing operators, affiliates and tech providers from across Africa and beyond.
Why is Africa attractive for affiliates?
Africa has huge mobile audiences, booming sports betting demand and markets that are still opening up, which means fresh offers and less competition for affiliates who enter early.
Which African events focus on sports betting?
Sports Betting East Africa+ is dedicated to betting, while SiGMA Africa and BiG Africa Summit cover betting alongside casino, lottery and payments.
How do I register for these events?
Every event name in the table links directly to its official registration page. Click the event you want and you will land on the organiser ticketing page.