Table of Contents
Business review sites help you collect reviews, build trust and earn backlinks from high authority domains. This list covers the best business review sites to get listed on and how to use them.
What are business review sites?
Business review sites are platforms where customers rate and review companies. Getting listed earns a backlink from a trusted domain, builds social proof through reviews, and helps buyers find and trust your business.
Why business review sites matter
- They earn backlinks from high authority review domains
- They build trust through visible customer reviews
- They improve local and brand visibility
- They influence buying decisions
- Many listings are free
Best business review sites
- Google Business Profile: The most important review and listing platform (approx DA 100)
- Trustpilot: Leading consumer review platform (approx DA 93)
- Yelp: Major local review site (approx DA 94)
- Facebook: Reviews and recommendations on your page (approx DA 96)
- Better Business Bureau: Trusted accreditation and reviews (approx DA 92)
- Glassdoor: Employer reviews and profiles (approx DA 92)
- G2: Software and B2B reviews (approx DA 93)
- Angi: Home services reviews (approx DA 88)
- Sitejabber: Business and website reviews (approx DA 80)
- Feefo: Verified customer reviews (approx DA 72)
- Reviews.io: Company and product reviews (approx DA 72)
- Trustindex: Review collection and display (approx DA 66)
How to use business review sites effectively
- Claim and complete your profile on each site
- Add accurate business details and your link
- Ask happy customers to leave honest reviews
- Respond to reviews, positive and negative
- Keep information consistent across sites
Best practices
- Prioritize sites your customers actually use
- Never post fake reviews, which breach policies
- Use reviews as social proof on your own site
- Keep NAP details consistent
- Track which sites drive trust and traffic
For more link building tactics, browse our Sites List guides, and see Moz’s explainer on Domain Authority to understand the DA scores referenced above.
Business review sites FAQ
Overall, the best business review sites combine strong domain authority with genuine relevance to your niche and audience. Review the business review sites listed above, shortlist the ones that fit your goals, and pair them with our social networking sites for backlinks guide to build a natural, diverse link profile.
Do business review sites help SEO?
Yes. They provide backlinks from trusted domains, build local and brand visibility, and add review signals and social proof that support conversions.
Which review site is most important?
Google Business Profile is essential for local visibility, followed by Trustpilot and Yelp, though the best mix depends on your industry.
How do I get more reviews?
Ask satisfied customers directly, make it easy with a review link, and respond to every review to encourage more feedback. Never buy fake reviews.
The bottom line
Business review sites combine trusted backlinks with social proof and local visibility. Get listed on the platforms your customers use, gather genuine reviews, and keep every profile accurate.