The best press release submission sites distribute your company news across trusted media and PR networks — earning backlinks, brand mentions, and referral traffic. Whether free or premium, these genuine platforms help your announcements reach journalists and rank in search.
Key takeaways: Press release submission sites like PRWeb, EIN Presswire, and PRLog publish your news on high-authority domains, often with a backlink. Free sites build volume; premium wires (PR Newswire, Business Wire) offer wide syndication. Write genuine, newsworthy releases with a natural link to earn the best results.
Best press release submission sites in 2026
| Site | Approx. DA | Type |
|---|---|---|
| PRWeb | 88 | Premium distribution |
| EIN Presswire | 85 | Affordable distribution |
| PRLog | 84 | Free submissions |
| PR.com | 82 | Free + paid |
| Newswire | 80 | Premium distribution |
| OpenPR | 78 | Free submissions |
| PRUnderground | 72 | Affordable paid |
| 1888PressRelease | 66 | Free + paid |
| IssueWire | 60 | Affordable distribution |
What are press release submission sites?
Press release submission sites are platforms that publish and distribute your company announcements — new products, milestones, partnerships, or events. Each published release lives on a trusted domain, usually includes a backlink to your site, and can be picked up by journalists and news aggregators.
Do press release backlinks help SEO?
They help with brand exposure, referral traffic, and reach more than raw link equity — many PR links are nofollow or syndicated duplicates. The real value is distribution: a newsworthy release can earn genuine editorial coverage and natural backlinks when journalists write about your news.
How to use press release submission sites the right way
Only publish genuinely newsworthy stories, written in proper news style with a clear headline, quote, and boilerplate. Include one natural link to the most relevant page on your site. Use a mix of a premium wire for reach and free sites for volume, and avoid over-optimized anchor text.
Mistakes to avoid
Avoid spammy, non-news “releases,” keyword-stuffed anchors, and blasting the same release across dozens of low-quality sites. Keep it authentic. Combine PR with guest posting sites, HARO alternatives, and business listing sites for a rounded profile.
Frequently asked questions
Are press release submission sites good for SEO?
Yes for brand reach, referral traffic, and potential editorial coverage. Direct link equity is limited, but newsworthy releases can earn genuine backlinks.
Which press release site is best?
PRWeb and EIN Presswire are top choices for distribution, while PRLog and OpenPR are solid free options.
Are press release backlinks dofollow?
It varies. Some are dofollow, many are nofollow or syndicated. The main benefit is distribution and the natural links journalists may add.
How often should I submit press releases?
Only when you have genuine news. A few high-quality, newsworthy releases beat frequent low-value ones.
Conclusion
The best press release submission sites amplify real news into backlinks, coverage, and traffic. Publish genuinely newsworthy releases with a natural link on reputable free and premium platforms. To gauge authority, see Moz’s DA guide.
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